Coqui Coffee Brand
Coqui Coffee is a small Puerto Rican coffee wholesaler that sources gourmet coffee from their home country. A portion of their profits has gone to help rebuild Puerto Rico after it was devastated by Hurricane Maria in 2017.
The Good Creative wanted to support their mission by creating a quality, recognizable brand that reflects the excellence of both their coffee and their character.
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“Ko-kee” is the sound made by a small frog native to Puerto Rico. The distinctive mark can be found in drawings on cave-walls, rocks and trees all over the island.
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Typography
Colors
Roast
Gold
Smoke
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